For those people who wear glasses, gone are the days of settling for bulky, unbearable frames. These days, eyeglasses are supposed to match your personality without sacrificing their functionality or hijacking your pizzazz. When navigating through Warby Parker’s gallery, it’s evident that Warby Parker understands that one frame doesn’t in reality fit all. Warby Parker is an internet and brick-and-mortar retail provider of inexpensively priced prescription eyeglasses, sunglasses, and eyeglass accessories. They offer something for everyone, for every design. Whether you’re looking to change your look, pick up a pair for a special occasion, or simply to get a new tried-and-true standby, Warby Parker has you covered. Warby Parker Harvard Business Review

Warby Parker Harvard Business Review

Warby Parker transformed the prescription eyewear industry by being the pioneering company to provide prescription eyeglasses online and ship them directly to your doorstep. While many considered that an enormous gamble, it succeeded. The business sold about 20,000 pairs of eyeglasses on the internet on its first year of operations.

When it eventually rolled out retail stores, Warby Parker also revolutionized the images of wearing and shopping for prescription glasses. Its stores are not boring and clinical. They are sleek, attractive, well designed, and enjoyable. They’re also loaded with fashion-forward hipsters, who appear to be its most faithful clients. Warby Parker may make you fail to remember that there once was a span of time when people considered glasses as “nerdy”.

Warby Parker Harvard Business Review

Take a Peek at Warby Parker’s Top Ten Styles Available: Warby Parker Harvard Business Review

  1. Louise in Birch Tortoise 

These retro-inspired cat-eye glasses may remind you of your old Aunt Kathy – the one who donned the same white cat-eyed eyeglasses with polka-dotted shift dresses in the early ’70s until she turned 90 – but in the best, most chic way achievable. If you enjoy a refined look, this design is a excellent choice. Warby Parker Harvard Business Review

Louise-Birch-Tortoise

  1. Eugene Narrow in Rose Crystal

Clear glasses have been around for a long time. People like them because they seem more or less invisible from afar and go with a nice, minimalist look. The Eugene Narrow glasses are round and flawlessly proportioned for smaller faces – if you don’t want your frames taking over your face, this might be an ideal pick. The modest rose tone offers them a little something extra.

Eugene-Narrow-Rose-Crystal

  1. Baker in Striped Sassafras

The Baker eyeglasses have a traditional keyhole bridge with round lenses, and the Striped Sassafras hue is a modest way to liven things up – ideal for accomplishing a more smart look.

Baker-Striped-Sassafras

  1. Percey in Striped Sassafras

The Percey may seem much like the Baker at first glance. They are both round, medium-width eyeglasses with keyhole bridges, and they both come in Striped Sassafras – but it’s the tiny details that make all the distinctions: The Percey’s lenses are more circular and its end bits are not quite as pointed. These differences make the Percey a rather more carefree alternative. Warby Parker Harvard Business Review

Percey-Striped-Sassafras

  1. Wilkie in Black Matte Eclipse

Known for flattering almost any face shape, the Wilkie is a good choice for the everyday guy or girl who does not like to fuss too much about style. The Black Matte Eclipse design of the eyeglasses have a thin white edge wrapped around the front. Nothing too insane – only a few extra fashion points.

Wilkie-Black-Matte-Eclipse

  1. Welty in Whiskey Tortoise

The Welty is a current variation on a quintessential form. Made from top cellulose acetate (like all of Warby Parker’s non-metal frames, the glasses have a curved browline and an distinctive keyhole bridge. Picture Nancy Drew: the youth figure who made it cool to be a nerd. These eyeglasses are bigger than some, but not so big that they take over your face.

Welty-Whiskey-Tortoise

 

  1. Watts in Sugar Maple Fade

The Watts looks and feels simple. Accessories have the ability to make or break an entire look: When it comes to our eyeglasses, we prefer to supplement outfits, not detract or distract from them. These polished glasses do exactly that.

Watts-Sugar-Maple-Fade

  1. Daisy in Jet Black

This pair’s design is timeless. The Daisy is an artful spin on the traditional cat-eye with thin eyewires and a sloping browline. Sport them with a little black dress or pair them with a suit. These timeless glasses will only add to your refined and modern style.

Daisy-Jet-Black

  1. Hardy in Striped Pacific

Blue is not a colour you see all that often in eyeglasses, but considering the Hardy in Striped Pacific, you have to wonder why. It is a simple, rectangular frame, but this oceanic colour makes it quite striking.

Hardy-Striped-Pacific

  1. Wilkie in Eastern Bluebird Fade

Yes, we’re mentioning the Wilkie again! We just love it that much. This Eastern Bluebird Fade shade combines tortoise on top with a trendy, translucent blue on the bottom. The distinction makes them feel contemporary, but the neutral shades keep the glasses compatible with virtually any ensemble. Warby Parker Harvard Business Review

Wilkie-Eastern-Bluebird-Fade

Warby Parker Harvard Business Review

Construction

The frames on Warby Parker eyeglasses are created with cellulose acetate, bought from a family-owned Italian company. Its glasses are made in China and built on the same production lines as many of its competitors, but because the business eliminates the middlemen, the costs are lower. After the raw materials are trimmed into face fronts using a high tech CNC machine, it is tumbled with wood chips and hand-polished using a German wax compound. The glasses are then gently built and dispatched through a number of quality inspections. When you order, a new set is manufactured just for you. Warby Parker custom-cuts and polishes the edges of your lenses, which have been infused with scratch-resistant and anti-reflective material. The eyeglasses always come with impact-resistant polycarbonate lenses that block 100% of UVA and UVB rays. After the eyeglasses are carefully inspected and aligned, they’re packed up and ready for delivery right to your doorstep.

Warby-Parker-Construction

 

Lens Options

In addition to providing the standard single-vision lenses, progressive lenses, non-prescription eyeglasses and readers, Warby Parker produces two lens style variants. They are:

Clear – Well, not just clear – very clear. These normal lenses are for men and women who prefer absolutely uncolored vision inside and out.

Light-responsive – These lenses intelligently counteract UV rays. They alter from absolutely clear inside to dark gray outdoors, even on overcast days.

Warby Parker gives polycarbonate lenses along with any optical order. They are some of the most lightweight and impact-resistant lenses; and they come with the purchase price of the frames!

Warby-Parker-Lens-Options

But if you prefer a high quality lens, you could pick from the following:

1.67 high-index lenses – These are great for those that have a high prescription as they are up to 20% slimmer than polycarbonate lenses, however, they are priced at an extra $30.

1.74 high-index lenses – Being around 10% slimmer than 1.67 high-index lenses, these lenses are recommended for those with an extremely high prescription. They cost an additional $130.

Want a certain coating on your lenses? No problem.

Warby Parker gives the following coatings with all lenses at zero extra payment:

Scratch resistance – This guards your lenses from everyday wear and tear.

Anti-reflective – This coating mitigates eye tension from reflections and lessens glare.

Superhydrophobic – These lenses repel moisture to prevent smudging.

Concerning prescription sunglasses, Warby Parker provides all of the above and more! Along with scratch resistance, they provide UV-protective lenses and polarization, which reduces glare from light ray reflection.

They also provide different lens style alternatives, from gradient transitions to solid to flash mirrored.

 

Pricing

Warby Parker provides eyeglasses, sunglasses, and accessories on the internet and in retail stores – at relatively low prices. Because the company designs its glasses in-house, it is equipped to offer you all eyeglasses “Starting at $95, including prescription lenses.” It is also awesome that assorted lens coatings are included in the price of each pair of eyeglasses. Certain lenses, such as slimmer lenses for very high prescriptions, go for a higher price.

The Maker Edition is currently the priciest collection on the website starting at $195. The least expensive series is Spring 2018, which starts at $95. This means that the normal pair of glasses is $145 at present, which is viewed as mid-range in the market. Warby Parker Harvard Business Review

When it comes to sunglasses, the priciest collections are the Epigraph and Resort beginning at $145. The most inexpensive collection is Quintessentials at $95, which makes the average price around $120. Once more, this is deemed mid-range and ideal for people who have a reasonable amount of disposable income.

Warby Parker Harvard Business Review-2

Shipping and Support Policy

Warby Parker offers free shipping and returns if you reside in the United States or Canada.

They have a 30-day, no-questions-asked coverage for each of their glasses, as well as a 1-year warranty for all their lenses where they will replace the scratched lenses for free within the first 12 months.

The minimum shipping duration is very reasonable at 5 business days for non-prescription sunglasses. The maximum time is a short wait for progressive prescription glasses and single-vision prescription sunglasses at 10-12 business days.

Warby Parker has the best customer support on our opinion. Customer support representatives were friendly, helpful, and attentive as they answered all of our inquiries. You may reach the company by phone, email or live chat. The website is very easy to navigate also. The website even has an FAQ section and order guide to help you discover the perfect eyeglasses to match your preference.

Warby Parker Harvard Business Review

Home Try-on Service

One of the best things about Warby Parker is their “Home Try-On” service that actually aids you to decide which glasses will fit you.

Warby-Parker-Home-Tryon

All you will need to do is choose five pairs of glasses and they will be mailed to you at no expense. Then try them out for 5 days and see which ones you like. Buy your chosen glasses on the website and you’ll be deliver a fresh new pair. Lastly, once your 5 days are up, place your box in the mail with its prepaid return tag.

 

Warby Parker Frames Quiz

If you need help choosing some eyeglasses to try on, you can take the Warby Parker Frames Quiz. It only takes a couple of quick responses to ascertain which pair of great-looking glasses will be the perfect pick for you. Warby Parker Harvard Business Review

 

Eco-friendly

Warby Parker is very proud of being eco-friendly and sustainable in its operations as well. One of their primary principles as a company is to proactively work on minimizing its impact on the environment. The business is a 100 percent carbon-neutral eyewear manufacturer. Additionally, Warby Parker proactively works to reduce their impact on the ecosystem by mapping out the greenhouse gas emissions from their frame manufacturing, to shipping, warehousing, and office work. They’re making sure to offset their carbon accordingly.

 

Warby Parker Gives Back

Another aspect that makes Warby Parker intriguing to clients is that they are very similar to TOMS Shoes, on the principle of buy a pair and give away a pair of glasses. When a pair is purchased they give away a set to some person in need. They found a need that people from all over the world don’t have the means to see clearly, which is a wide scale issue. Warby Parker is working to address this issue by helping people access eyeglasses to have the ability to see.

Warby-Parker-Give-Back-Program

 

Final Thoughts Warby Parker Harvard Business Review

Warby Parker markets stylish eyewear classified into special and fun collections for both men and women. All in all, our experience with Warby Parker was overwhelmingly great. The brand new glasses are well rounded and fit well, and the purchasing procedure was simple and fun. If you are searching for a brand new pair of glasses or sunglasses, I urge that you give Warby Parker a chance. For eyeglasses wearers who are searching for a extensive selection of alternatives from the coolest materials and designs, and want the option of being able to shop on the internet or in store, Warby Parker is the merchant for you. Warby Parker Harvard Business Review

 

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